Celebrity Makeup Artist Etienne Ortega Wants You To Break All The Rules

Celebrity hair and makeup artist Etienne Ortega (@etienneortega) is renowned for his socialite and A-list clientele which includes the Kardashians, the Jenners, Kate Beckinsale, Christina Aguilera and Nicki Minaj to name a few. His signature glamazon looks have graced the pages of countless publications such as Vogue, Allure and Glamour and has secured his place as one of the most talented artists in the industry. Mexico-born and Los Angeles-based Etienne partnered with PÜR to curate a must-have 18-piece PÜR PRO eye shadow collection that evokes glamourous looks for global skin tones. This palette is sure to entice the novice and the pro.

What excites you about makeup? 

Make up is exciting! For me, it’s where I let out my creativity and express how I feel. Every day is different and every day is a new opportunity to create!

What inspired this collection?  

This collection was inspired by all the different kind of women I work with. I work with so many types of skin colors and ethnicities so I thought: Hmmm, what palette can every single one of my clients use? So, I created something versatile!

What’s the best way to use this collection?

The best way to use this palette is to not have rules!  Have fun and explore different looks such as a smokey eye or a soft gorgeous bronze look. Get out of your comfort zone!

Do you have any makeup tricks that you can share that incorporates this palette?

It’s always nice to layer shadows, but use a good primer to create a nice texture.

Can some of these shades be used in multiple ways?

The cool thing about these colors is that you can mix and match everything! Everything is so versatile and it’s fun to mix unexpected colors.

What are the essentials in your makeup collection?

I must always have moisturizer, mascara, lip products and a Beauty Blender and I’m obsessed with my brush collection.

Any advice to those who may be intimated to try new looks or this palette?

Yes! BREAK THE RULES! TRY IT!

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