Fall Trend Alert!

Fall has arrived and it seems like just yesterday it was summer. But, if you’re like us at PÜR, fall is one of our favorite seasons; cozy sweaters, pumpkin everything and cooler weather. So how do you get out of summer-mode and embrace all of the fall feels? One way is to update your makeup and skin care routine. This fall the runways are packed with fun makeup trends as well as unexpected twists on your fall favorites. So, to make your life easier we picked out some of our favorite fall makeup looks to help you get ahead of the game—because who doesn’t want to be the first in their social circles to rock these fun fall makeup and skincare trends?

Fresh Glow

Barely there makeup was all over the fall 2020 runways this year. Major fashion designers opted to let fresh faces, glossy lips and rosy cheeks speak for themselves. Not what you’d expect for fall makeup, this unexpected twist helps to balance the extra layers of clothing and dark-colored fabric you may wear in the cooler months.

To get this look we recommend spot concealing with Disappearing Act Concealer. The Disappearing Act Concealer with built-in skincare is perfect for helping to disguise the look of blemishes, dark spots and skin discoloration. Then add a light layer of the 4-in-1 Pressed Mineral Makeup with Skincare Ingredients. Not only does this light-weight powder foundation give you great coverage, the added skincare ingredients mean you are helping to improve the overall look of your skin with continued use.

Next, add a youthful flush of color to the cheek area with the Blushing Act Skin Perfecting Powder in Berry Beautiful for med-dark skin tones and Pretty in Peach for fair-med skin. These matte, highly-blendable blush hues add the perfect pop of color to your barely-there makeup looks. Try bringing the blush up to the eyelid area to tie the look together. Then top the highpoints of your face with After Glow Highlighting Skin Perfecting Powder. This powder highlighter adds a touch of natural lit-from-within radiance to the skin creating a healthy-looking glow.

For the final touches coat the eyelashes in Fully Charged Mascara. Powered by magnetic technology, this ultra-black mascara attracts to each lash for the appearance of longer, thicker-looking lashes. Once you are finished with helping make eyes pop, apply Out of the Blue Light Up High Shine Lip Glossto the lipsto complete this very on-trend makeup look!

Gothic Glam

Hello 1990’s, 2020 wants your look! Gothic Glamour makeup has been seen all over social media for fall 2020. But, unlike the ’90s, this skincare-inspired makeup look has been updated for a modern look and feel. In the same vein of the Fresh Glow makeup look, the Gothic Glam makeup look features light, simple dewy foundation with inky-black lashes and stained dark vampy lips.

Starting with the skin, add the Hybrid Primer CBD Hydrating Priming Serum to the entire face for instant hydration and to create a smooth canvas for makeup. Next, using the doe-foot applicator dot the 4-in-1 Love Your Selfie™ Long Wear Foundation and Concealer to the areas of the face that need coverage and blend until you achieve your desired coverage. Then top the highpoints of the cheekbones, the tip of the nose, eyelids and cupids bow with CBD Glass Glow Skin Highlighterfor a “glass-skin” look­. Bonus—this is a double trend!

For the lips, and the main focal point of this look, the 4-in-1 Lip Duoin Double Date is a dark brick red lip color and perfect for fall. With a creamy matte liquid lipstick on one end and lip gloss on the other, the 4-in-1 Lip Duois great for this look. Wear them separately or top the liquid lip with the lip gloss for added dimension.

And to finish this look, follow up with two coats of  Fully Charged Mascara to complete this simple, yet bold makeup trend.

We hope you try one or both of these makeup trends, and if you do, be sure to tag @purcosmetics on Instagram for your chance to be featured.

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